A Chief Product Officer (or CPO) is a specialist in a company's product strategy. He or she supports the structure that employs him or her to improve performance and generate profits. His or her main mission is to develop and then optimize the value of a product by analyzing the needs of its customers, while working closely with the Product Manager, the Chief Technical Officer (CTO) and the Chief Operating Officer (COO). He develops optimized and adapted solutions, supervises a team and seeks to improve the quality of the product under his responsibility.
A Chief Product Officer contributes to the overall development and innovation of a company. He implements strategies that will enable him to achieve his performance objectives. He or she coordinates actions in line with the customer offering and works towards the deployment of a product. Efficient and organized, the Chief Product Officer knows how to act as a team and maximize the skills of the members he works with, in order to fulfill his mission.
He masters digital marketing tools, databases, has a good knowledge of technical software and is able to set up a specific methodology, adapted to the needs of the company.
The CPO generally has a solid university education related to marketing, management and technology. He or she then trained in the web domain and acquired experience in project management.
To call upon the services of a Chief Product Officer, UNE® opens its directory of specialists and selects the relevant profiles for you.